Consumer

We enter 2024 as we were across the last four months of 2023, tactically equal weight across the board until the S&P 500 rally is complete and we gain a better entry point for underweighting equities and overweighting fixed income.

Today, we are sending you the BCA annual outlook for 2024. The report is an edited transcript of our recent conversation with Mr. X and his daughter, Ms. X, who are long-time BCA clients with whom we discuss the economic and financial market outlook for the next twelve months toward the end of each year.

Global smartphone demand will likely find a bottom in 2024Q1 and rebound modestly between 2024Q2 and Q4. Competition in the global smartphone market will intensify. Chinese phone makers will gain market share from Apple and Samsung. Continue overweighting Taiwanese stocks, including tech, within the global equity benchmark.