Packaged Foods

Overweight This year has been a tough one so far for the S&P packaged foods index. A relative decline in stock prices seems counterintuitive in the context of a surge in manufacturers' shipments and pricing power pulling out of deflation (second panel), despite intense price competition between its grocer customers. Further, a sliding U.S. dollar seems supportive of an export relief valve should domestic demand prove less resilient than we expect. Profits too have been outperforming as restructurings from 2015 and 2016 have borne fruit. Margins averaged 200 bps higher in the latest trailing year than in 2015 (third panel). Notwithstanding significant margin gains, the packaged foods index is much cheaper than 2015, which has resulted in a contraction in relative valuation multiples to more than 20% below the three-year mean (bottom panel). We think a cyclical rotation out of defensive stocks is the most likely culprit for the poor relative share price performance. In fact consumer staples, of which packaged foods is a component, is our only remaining defensive overweight recommended index. Still, eventually valuation catches up to sentiment; packaged foods is poised to be a primary beneficiary. Stay overweight. The ticker symbols for the stocks in this index are: BLBG: S5PACK - MDLZ, KHC, GIS, TSN, K, HSY, CAG, SJM, MKC, CPB, HRL. 2017 Could Still Be A Cracker Of A Year 2017 Could Still Be A Cracker Of A Year

Our upgrade of packaged food stocks to overweight (see our Weekly Report of 23 May, 2017 for more details) was based on the expectation of near-term margin expansion followed by an eventual sales recovery. This thesis is supported by recent data showing solid consumer outlays on food & beverage and a reacceleration in wholesale food manufacturing prices; both of these indicators have historically heralded positive sales growth. Meanwhile, input costs look well contained as grain, the key commodity input, continues to get cheaper, another indicator that margin expansion is on the horizon. Further, the slide in sales of the past 2 years has reinforced strict industry cost control to maintain margins; these efforts should deliver outsized profits as the top line recovers. Net, we continue to expect domestic demand to lead a sales recovery with above-normal profit contributions and remain overweight. The ticker symbols for the stocks in this index are: BLBG: S5PACK - MDLZ, SJM, KHC, CPB, MKC, CAG, TSN, MJN, GIS, HSY, HRL, K. The Packaged Food Margin Profile Looks Appetizing The Packaged Food Margin Profile Looks Appetizing

Highlights Portfolio Strategy Upgrade packaged food stocks to overweight. Enough value creation has occurred to create an attractive entry point in this consumer goods sub-index. Our tactical overweight in the S&P utilities sector is beginning to bear fruit. Get ready to book profits. Resist the temptation to bottom fish in steel stocks. Tightening Chinese monetary and financial conditions along with domestic demand blues should weigh on steel profits. Recent Changes S&P Packaged Foods - Upgrade to overweight. S&P Utilities - Downgrade Alert. Table 1 Focus On Financial Conditions Focus On Financial Conditions Feature The market waffled last week, but quickly recovered. The upshot is that investors still appear content to look through the circus in Washington, focused instead on the positive reflationary dynamics supporting the corporate sector. Financial conditions have eased considerably ever since the Fed resumed its tightening campaign last December. Equity price gains, narrowing credit spreads and a weaker U.S. dollar have more than offset the negative impact of the back-up in bond yields. Cheap equity capital also remains easily accessible. While the labor market is tightening, BCA argues that the headline unemployment rate may understate slack given the large number of part-time workers that want to work full-time and prime-age workers that are still out of work. With core inflation surprising to the downside in recent months, there is no urgency for the Fed to slam the brakes. In other words, there is more than enough monetary fuel to sustain the equity overshoot. Easy financial conditions will allow investors to extrapolate the profit recovery (Chart 1), especially since it has been sales driven for the first time in years. It is notable that while consumer price inflation has softened, in aggregate, businesses are not feeling any renewed deflationary pressure. The depreciation in the U.S. dollar has been a critical support for U.S. businesses. Our corporate sector pricing power proxy continues to accelerate (Chart 1), arguing that revenue growth should persist. The combination of muted consumer price inflation yet positive corporate sector inflation is a stock market positive, all else equal. Digging beneath the surface, divergent sector inflation trends are increasingly evident. The commodity-linked energy and materials sectors have lost upward pricing power momentum (Chart 2), courtesy of the cooling in China. Technology sector selling prices are sinking deeper into deflationary territory, albeit the FANG juggernaut pays no attention to sector specific forces. Telecom services pricing power has also taken a header (Chart 2). On the plus side, other defensive sectors, including utilities, are still able to raise prices at a much greater rate than overall inflation. Even the pace of financial sector price hikes is at the top end of its long-term range (Chart 3). Chart 1Sustained Profit Expansion ##br##Requires Easy Financial Conditions Sustained Profit Expansion Requires Easy Financial Conditions Sustained Profit Expansion Requires Easy Financial Conditions Chart 2Some Softness In ##br##Cyclical Pricing Power... Some Softness In Cyclical Pricing Power... Some Softness In Cyclical Pricing Power... Chart 3...But Defensive Selling##br## Prices Are Resilient ...But Defensive Selling Prices Are Resilient ...But Defensive Selling Prices Are Resilient The upshot is that selectivity remains a critical portfolio input rather than simply tracking the broad S&P 500. These forces should allow the market to continue grinding higher into overshoot territory. The latter means that the market is increasingly vulnerable to minor external shocks. Ergo, we continue to recommend a selective weighting in some 'safe' areas, such as consumer staples, which are undervalued in relative terms and will buffet portfolios should volatility escalate further. This week we are taking advantage of the drubbing in food stocks to augment positions. Packaged Foods: Going Against The Grain After a surge to all-time relative performance highs in mid-2016, the S&P packaged foods index has deflated by roughly 20%. Two key reasons are behind the downdraft: the allure to hold stable cash flow companies has diminished since the November election, and weak industry-specific metrics - in particular pricing power and sales contraction amid private label competition. Despite these negatives, our sense is that enough value destruction has occurred to create an attractive entry point in this consumer goods sub-index. Relative valuations reflect most of these investor worries. The relative forward P/E ratio has de-rated to below the two-decade average, and our Valuation Indicator (VI) is near one standard deviation below the historical mean. In fact, every time the VI falls to such an undervalued extreme, relative performance stages a sizable comeback (Chart 4). Technical conditions are also washed out. Relative performance momentum has plunged to the lowest level in a decade, and likely fully reflects investor angst. Deeply oversold readings and undervaluation suggest that a full bearish capitulation has occurred, which is contrarily positive. Encouragingly, there is light at the end of the tunnel. Grain price deflation (shown inverted, third panel, Chart 4) suggests that industry input costs are well contained, and will underpin profit margins. It is normal for falling grain prices to coincide with upward revisions to analyst profit estimates (second panel, Chart 4). While industry sales are mired in deflation, there are high odds that top line growth will exit deflation by early 2018. Consumer outlays on food and beverages are brisk, and wholesale food manufacturing prices have recently reaccelerated. Chart 5 shows that industry revenues follow the trend in consumption and pricing power, underscoring that profitability is set to expand anew. True, private label competition and grocery store market share wars have put pressure on industry pricing power. But as long as food manufacturers can keep input costs under control, profit margins should remain wide. A simple industry profit margin gauge (PPI food manufacturing versus PPI crude food) gives us comfort that margins will remain resilient (bottom panel, Chart 5). Importantly, packaged food producers are well positioned to fight back against food retailers' demands for price concessions. Robust consumer outlays on food and beverages are corroborated by real retail sales at food stores, which are bucking the deceleration in overall retail sales (third panel, Chart 6). The hook up in food manufacturing hours worked confirms that industry activity is on the mend, which bodes well for productivity gains. Sell-side analysts have taken notice. Positive earnings revisions will continue to outstrip negative ones. Chart 4Buy Against The Grain Buy Against The Grain Buy Against The Grain Chart 5End Of The Revenue Lull... End Of The Revenue Lull... End Of The Revenue Lull... Chart 6...As Demand Recovers ...As Demand Recovers ...As Demand Recovers Finally, food and beverage exports have held onto recent double-digit growth gains despite the strong greenback. Now that the U.S. dollar is under some pressure, especially against the euro and emerging market currencies, foreign sales should provide a further relief valve should domestic pricing pressures persist for a little longer than we expect (second panel, Chart 6). In sum, while investors have rushed for the exits in the defensive S&P packaged foods index, a buying opportunity has emerged. Relative valuations have corrected to the lower end of their historic range and already reflect investor profitability worries. Our thesis is that a domestic demand-driven recovery has commenced and strict cost control, along with food commodity deflation, should sustain profit margins. Bottom Line: Start a buy program in the S&P packaged foods index, and boost exposure to overweight. The ticker symbols for the stocks in this index are: BLBG: S5PACK - MDLZ, SJM, KHC, CPB, MKC, CAG, TSN, MJN, GIS, HSY, HRL, K. Our Utilities Overweight Is Starting To Pay Off Our tactical overweight in the S&P utilities sector is beginning to bear fruit. Importantly, the five factors that drove this decision are starting to play out1, albeit in varying degrees of magnitude. Chart 7 shows that the U.S. economic soft patch has persisted. Hard data have not yet caught up to the surge in 'soft' data, such as sentiment and confidence surveys. The Citi Economic Surprise Index is inversely correlated with the relative share price ratio. Similarly, the ISM manufacturing index has crested. Our analysis shows that forward relative returns are strong after the ISM manufacturing survey hits extremely high levels, given that mean reversion ultimately occurs. The upshot is that utilities relative performance has more upside. The yield curve has also moved favorably for utilities stocks. The 10/2 Treasury curve has flattened since early January, as economic data continue to surprise to the downside, underscoring that the tactical utilities buy signal remains intact. The third reason to augment utilities exposure was the ebbing in inflation expectations. The latter continues unabated (Chart 7). Our recent Special Report highlighted that utilities suffer in times of inflation2. But the opposite is also true: utilities stocks outperform in times of disinflation/deflation. This reflects the stable rate of return regulated utilities enjoy, in addition to the increased appeal of dividend yields and cash flow during times of economic volatility and uncertainty. Finally, natural gas prices are firm. Utilities pricing power moves in lockstep with natural gas prices (middle panel, Chart 8). The latter are the marginal price setter for non-regulated utilities, and the recent price reacceleration could be a positive catalyst (bottom panel, Chart 8). Nevertheless, the utilities share price reaction has been more muted than we had expected, at least so far, perhaps reflecting the ongoing outperformance of stocks vs. bonds, and the weakness in electricity production growth (Chart 9). If the five factors begin to lose momentum, we will recommend booking profits in this tactical overweight position. Chart 7Prepare To Book Profits... Prepare To Book Profits... Prepare To Book Profits... Chart 8...When Utilities Turbocharge ...When Utilities Turbocharge ...When Utilities Turbocharge Chart 9Two Utilities Risks To Monitor Two Utilities Risks To Monitor Two Utilities Risks To Monitor Bottom Line: Stick with overweight exposure in the S&P utilities sector for now, but get ready to book profits in the coming weeks. Put utilities on downgrade alert. Rusting Steel Stocks Steel stocks have come full circle. Following the initial euphoria since the Trump election, the relative share price ratio is now roughly where it was in early November. There is more downside ahead. China is tapping the monetary brakes, attempting to contain the shadow banking system. However, it is difficult to target one segment of the economy through monetary policy. Tight policy is starting to backlash onto commodity prices, including steel and iron ore. A number of indicators suggest that China's internal dynamics will further undermine global steel share prices. The top panel of Chart 10 shows that the recent Chinese yield curve inversion is pointing toward more pain ahead for U.S. steel producers. Further, the Chinese credit impulse is waning. Historically, BCA's Chinese Credit Impulse Indicator (CII) has an excellent track record forecasting relative performance momentum. The latest grim CII reading warns that U.S. steel stocks have more downside (second panel, Chart 10). Slower Chinese credit creation will continue to weigh on infrastructure spending. Chinese capital expenditure and loan growth are joined at the hip. Feeble loan growth suggests that fewer projects will come to fruition (third panel, Chart 10). Sinking iron ore prices reflect this grim outlook. The implication is that overly optimistic relative profit estimates are vulnerable to disappointment (bottom panel, Chart 10). True, Chinese steel exports and domestic production have eased, which suggests that the risk of a steel inventory glut has receded. Nevertheless, U.S. steel imports have climbed anew, despite ongoing steel tariffs. As steel imports command a larger share of U.S. domestic production, price deflation is necessary to resolve this imbalance (Chart 11). This will cast a shadow on steel profit prospects. Steel industry troubles are not endemic to China. Worrisomely, U.S. steel demand dynamics remain unfavorable. Two key domestic end-markets are quickly losing steam. Commercial real estate and automobile excesses are starting to correct. Banks are reining in credit to both loan categories according to the Fed's latest Senior Loan Officer Survey (second panel, Chart 12). Simultaneously, within commercial real estate, construction and land development credit demand is also anemic. With regard to consumer loan categories, auto loan demand has registered the worst showing. Chart 10China Macro Weighs On Steel bca.uses_wr_2017_05_23_c10 bca.uses_wr_2017_05_23_c10 Chart 11Steel Deflation Looms Steel Deflation Looms Steel Deflation Looms Chart 12Weak Domestic End-Markets Provide No Relief Weak Domestic End-Markets Provide No Relief Weak Domestic End-Markets Provide No Relief Already, non-residential construction is flirting with contraction and light vehicle sales are sinking like a stone (third panel, Chart 12). As a result the steel industry's new orders-to-inventories ratio has come off the boil, exerting a gravitational pull on scrap steel prices (bottom panel, Chart 12). The implication is that steel price deflation will undermine industry profits. Adding it up, the U.S. steel industry's earnings hurdle is sky-high. Tightening Chinese monetary and financial conditions along with domestic demand blues signal that U.S. steel producers' profits will surprise to the downside. Bottom Line: Continue to avoid steel stocks. The ticker symbols for the stocks in the S&P 1500 steel index are: BLBG: S15STEL - TMST, ATI, CMC, X, AKS, CRS, HAYN, RS, ZEUS, WOR, SXC, STLD, NUE. 1 Please see BCA U.S. Equity Strategy Weekly Report, "Great Expectations?" dated April 3, 2017, available at uses.bcaresearch.com. 2 Please see BCA U.S. Equity Strategy Special Report, "Equity Sector Winners And Losers When Inflation Climbs," dated December 5, 2016, available at uses.bcaresearch.com. Current Recommendations Current Trades Size And Style Views Favor small over large caps and stay neutral growth over value.

The S&P containers & packaging group offers a more attractively valued alternative to play a transportation recovery than either rails or air freight. Global export volumes have begun to rebound, consistent with the increase in U.S. port traffic and intermodal (consumer) goods shipments. Any increase in global trade would bolster sentiment toward this high volume industry. Companies in this index are also highly exposed to the food and beverage business since the bulk of consumable non-durable goods products require packaging materials. As such, its fortunes rise and fall with swings in food prices. The current contraction in the food CPI has spawned a boom in food consumption, as measured by the surge in real (volumes) personal outlays on food & beverage products. This phenomenon is also true on a global basis, as food exports are booming, a remarkable development given U.S. dollar appreciation. If food and beverage consumption stays robust, then the relative valuation expansion in packaging stocks will persist. In sum, packaging stocks offer attractive exposure within an otherwise unattractive S&P materials sector. Please see yesterday's Weekly Report for more details on our upgrade to overweight. The ticker symbols for the stocks in this index are: BLBG: S5CONP - IP, WRK, BLL, SEE, AVY. Packaging Stocks Are Gift Wrapped Packaging Stocks Are Gift Wrapped

The sharp packaged food share price decline means that difficult conditions are now being discounted. Sales growth expectations have cratered, reflecting the negative impact of food price deflation and the strong U.S. dollar on this export-dependent industry. However, the strong currency no longer appears to be crimping demand: real exports of food and beverage products have surged in recent months. On the flipside, imports have declined, suggesting less fierce foreign competition. In addition, a strong U.S. dollar should continue to keep a lid on raw food prices. Low input commodity costs have helped propel our profit margin proxy to new cyclical highs, heralding ongoing margin expansion. The latter demonstrates impressive operating discipline amidst a tough sales backdrop. We recommend using the sell-off to lift underweight positions up to neutral. The ticker symbols for the stocks in this index are: BLBG: S5PACK-MDLZ, KHC, GIS, K, TSN, CAG, SJM, HSY, MJN, CPB, MKC, HRL. Time To Nibble On Packaged Food Stocks Time To Nibble On Packaged Food Stocks

Highlights Portfolio Strategy The elevated ratio of market cap-to-GDP discounts strong growth far into the future, suggesting that a market validation phase may be lurking. Capital markets-sensitive stocks have had a good run, but the six month outlook is more mixed than bullish. Lift the packaged food group to neutral following the price plunge, because expectations have undershot. Recent Changes S&P Packaged Foods Index - Lift to neutral, locking in a profit of 3%. Table 1 Performance Anxiety Performance Anxiety Feature Equities are approaching their first fundamental test since the post-election surge. Fourth quarter earnings season will soon begin in earnest, with the strong U.S. dollar threatening to temper forward guidance, based on its tight inverse correlation with future net earnings revisions (Chart 1). The post-election stock market valuation expansion has been sentiment-driven: our Equity Sentiment Composite is at a bullish extreme, powering the advance in multiples. That echoes the massive growth forecast upgrade on the back of expectations of a more business friendly, reflationary fiscal policy. The NFIB survey of small business optimism has soared to levels typically reserved for a V-shaped rebound exiting recession (Chart 1). Soaring growth expectations mean that a volatile, equity validation phase is inevitable. The timing is difficult to pinpoint, however, because momentum can be a powerful and seductive force. In other words, performance anxiety and fear of missing out are overwhelming cyclical warning flags. For instance, the total market capitalization (MC) of the U.S. stock market is more than 120% of (nominal) GDP, more than double the 2008 trough (Chart 2). MC as a share of GDP has only been higher during the TMT bubble in the late-1990s. Since the 2008 low, central bank balance sheet expansion and the accrual of earnings to the corporate sector rather than to laborers have powered this remarkable surge. Low interest rates have also incented investors to bid up MC using leverage. Margin debt is now at previous peaks relative to GDP (Chart 2). It is possible that a repeat of TMT period could be unfolding, but betting on a multi-standard deviation event is high risk and low reward, especially given already elevated margin debt, and more recently, rising debt-servicing costs. MC to GDP has averaged 75% over the last forty five years. Even if nominal GDP boomed at 8% per annum for the next five years, market cap would still be over 80% of GDP, or well above the average. It may be too optimistic to expect market cap to stay above average over the next five years even if economic growth booms, because strong growth would imply a shift from interest rate normalization to restrictive settings, and wages would take an ever increasing share of corporate profits, removing two key valuation supports. What is clear is that subsequent long-term returns from current levels of MC/GDP have been poor. Chart 3 inverts and advances MC/GDP by 10-years, and plots that with 10-year rolling equity returns: long-term return potential looks paltry. Admittedly, this valuation gauge does little to forecast short-term market moves, but over the next 3-6 months, our concern is that economic euphoria will prove to have overshot reality. Chart 1Too Many Bulls? Too Many Bulls? Too Many Bulls? Chart 2Investors Already Fully Committed Investors Already Fully Committed Investors Already Fully Committed Chart 3Paltry Long-Term Returns Ahead Paltry Long-Term Returns Ahead Paltry Long-Term Returns Ahead The steady decline in total bank loan growth to nil and slide in federal income tax receipts to zero growth is worrying. The latter is an excellent confirming indicator for overall employment and economic growth (Chart 2, bottom panel). The current message does not confirm the budding economic boom currently discounted by the stock market. Consequently, we recommend a capital preservation mindset and a focus on controlling risk, as opposed to chasing short-term momentum driven returns. Against this backdrop, this week we highlight an undervalued consumer-dependent area and revisit the red-hot financials sector. Where To Next For Capital Markets? Anything financials-related surged after the election. A short covering rally morphed into optimism that the sector's regulatory burden will be loosened, ultimately allowing companies to earn a higher return on equity, thereby warranting increased valuations. In response, we upgraded our overall financial sector view in November, boosting our exposure to the previously lagging asset management & custody bank (AMCB) group to overweight and the capital markets group to neutral. The surge in equities relative to bonds has provided a catalyst for these groups to outperform (Chart 4), and that has the potential to become a longer-term asset preference shift amidst Fed tightening. That dynamic bodes well for a continued re-rating of the AMCB index. Does the same hold true for the higher beta capital markets group? The jury is still out. Capital markets stocks have historically gotten off to a slow start during Fed tightening cycles. Table 2 shows the average relative 6-, 12- and 24-month returns once the Fed begins hiking interest rates. Capital market stocks have underperformed during the first six months, regaining that in the subsequent 6 months, before finally accelerating meaningfully in year two. Using this as a guide (and the most recent hike as the true start to a Fed tightening cycle) would suggest that the initial relative performance surge is vulnerable to a pullback in the first half of this year. Meanwhile, the bull case for capital markets includes more than just higher rates and a steeper yield curve. The share price jump suggests that industry profit outperformance looms (Chart 5). A similar relative performance surge in 2013 was accompanied by a massive earnings surge. Chart 4Good News For Capital Markets... Good News For Capital Markets... Good News For Capital Markets... Chart 5... But Already Discounted? ... But Already Discounted? ... But Already Discounted? Table 2Capital Markets & Fed Tightening Cycles Performance Anxiety Performance Anxiety Earnings outperformance requires a sustained increase in capital formation, but we are reluctant to extrapolate the recent improvement in market and economic sentiment to an actual increase in demand for capital just yet. Typically, a rise in the stock-to-bond (S/B) ratio foretells of an increase in animal spirits. A rise in the S/B ratio signals that deflationary risks are receding, and points to a re-acceleration in new stock issuance (Chart 4), a plus for fee generation. But companies have already been taking advantage of cheap financing to issue equity and debt to fund M&A and buybacks, reflecting the lack of organic growth opportunities in recent years. Incremental equity raises will require a validation of growth-sponsored capital needs, rather than more financial engineering. As a share of GDP, M&A has already reached levels that coincided with previous peaks in speculative activity (Chart 6). At best, a period like 1999 could occur, when M&A stayed at a high level for two years, helping profits and share prices to outperform. But that period was a massive speculative asset bubble, and positioning for a replay is fraught with risk. Chart 6Already Past The Peak? Already Past The Peak? Already Past The Peak? Chart 7Limited New Capital Formation Limited New Capital Formation Limited New Capital Formation We are more concerned that capital formation might not live up to what is quickly becoming embedded in share prices. Chart 7 shows that the yield curve already appears to be peaking, suggesting that economic expectations have hit a ceiling. Moreover, bank loan growth has dropped to nil over the past three months, led by the commercial & industrial credit category (Chart 7). The sharp decline in C&I loan demand implies that business funding requirements are diminishing. This is corroborated by the plunge in corporate bond issuance, which has occurred within the context of narrowing corporate bond spreads and increase in risk appetites, ideal conditions for companies to issue debt (Chart 7). All of this is consistent with the message from the corporate sector financing gap, which is signaling that companies are no longer spending in excess of their cash flow (Chart 7). The corporate sector is not in a financial position to embark on a major expansion phase. Our Corporate Health Monitor remains in deteriorating health territory, underscoring limited balance sheet capacity for growth. That is consistent with a rising corporate bond default rate and more subdued M&A activity (Chart 8). Directionally, M&A activity has a critical influence on swings in capital markets return on equity, given generous profit margins for this vertical (Chart 8). Chart 8Hard To Envision A Continued M&A Boom Hard To Envision A Continued M&A Boom Hard To Envision A Continued M&A Boom Chart 9Firms Are Not Positioning For Growth Firms Are Not Positioning For Growth Firms Are Not Positioning For Growth Even the capital markets industry itself is not yet putting its money to work in anticipation of an upturn in business activity. Staff level changes are pro-cyclical. Companies hire to meet increase demand on their resources and are quick to slash when revenue opportunities diminish. As such, capital markets employment provides a good confirming indicator for earnings momentum. Chart 9 shows that capital markets hiring has dried up, similar to loan demand. The implication is that the expected upturn in relative forward earnings momentum may not materialize in the short run. Perhaps lags will eventually close these gaps, but with valuations now more dear than at any time since the Great Financial Crisis (Chart 9), prudence warrants patience before adopting a more optimistic positioning. Bottom Line: The S&P AMCB index continues to represent a more attractive risk-adjusted exposure to the improvement in market and economic sentiment than the capital markets group, because a meaningful increase in capital formation is still not assured. Stay overweight the former, and neutral on the latter. Time To Nibble On Packaged Foods Packaged foods stocks have been through the grinder in the last few months. We have been underweight this group, because it had not corrected alongside the rest of the consumer products complex (Chart 10), while leading revenue metrics had softened and employment costs had increased. However, the sharp share price decline means that difficult conditions are now being discounted. Chart 11 shows that the relative forward P/E ratio is well under the long-term average. Sales growth expectations have cratered, reflecting the negative impact of food price deflation and the strong U.S. dollar on this export-dependent industry. Chart 10Food Stocks Have Spoiled Food Stocks Have Spoiled Food Stocks Have Spoiled Chart 11Expectations Have Undershot Expectations Have Undershot Expectations Have Undershot We doubt conditions will worsen, especially relative to depressed expectations. In fact, previous drags are stabilizing, on the margin. For instance, the consumer price index for food products has troughed on a growth rate basis, suggesting that the de-rating in sales expectations has run its course (Chart 11). On the downside, capacity utilization rates are still low as a consequence of the previous retrenchment in food spending and increase in capacity. Indeed, the food production footprint has expanded over the last several years, which has been a contributing factor to the rise in labor costs and constraints on profitability. The good news is that industry wage inflation has crested and utilization rates appear to have troughed. Importantly, the U.S. dollar is not undermining growth prospects as much as dire forecasts suggest. Real exports of food and beverage products have surged in recent months (Chart 12). On the flipside, imports have declined, suggesting less fierce foreign competition. Chart 12The Strong Dollar Is Not A Death Knell... The Strong Dollar Is Not A Death Knell... The Strong Dollar Is Not A Death Knell... Chart 13... Especially If It Keeps Costs Down ... Especially If It Keeps Costs Down ... Especially If It Keeps Costs Down Total food demand growth has improved, as measured by the combination of export growth and real domestic food spending (Chart 12). Even the food shipments-to-inventories ratio has edged back into positive territory, a plus for future selling price increases. In addition, a strong U.S. dollar should continue to keep a lid on raw food prices (Chart 13). Low input commodity costs have helped propel our profit margin proxy to new cyclical highs, heralding ongoing margin expansion. The latter demonstrates impressive operating discipline amidst a tough sales backdrop. More recently, sales growth at food and beverage stores has reaccelerated (Chart 13), suggesting that factories will get busier, providing additional support to profit margins and reversing sagging return on equity. If ROE stabilizes, then the valuation compression will end. Bottom Line: Lift the S&P packaged food index to neutral, locking in a 3% profit since our underweight call in September 2015. A further upgrade is possible if utilization rates begin to improve, heralding an increase in pricing power. Current Recommendations Current Trades Size And Style Views Favor small over large caps. Favor growth over value (downgrade alert).

The sudden economic exuberance following the Trump election victory has caused a flight out of traditional safe havens that looks to have gone too far. For instance, consumer products stocks (household products, beverages and packaged food) are now trading below the broad market P/E multiple, in aggregate, on a trailing 12-month basis. The chart shows that forward relative returns have typically been very robust when the group trades at a discount to the market. What could go wrong? History shows that a period of stable and strong GDP growth can cause discounted valuations to persist. Pricing in such an outlook at this juncture is overly optimistic, given the unknown fallout from a strong U.S. dollar on the rest of the world, trade uncertainty, and potential financial strains in the heavily indebted corporate sector as a consequence of rising bond yields. Keep in mind that the consumer products has a positive correlation with the U.S. dollar (top panel). We would be buyers on recent share price weakness. bca.uses_in_2016_11_30_001_c1 bca.uses_in_2016_11_30_001_c1

Economic disappointment will become the key theme in the second half of the year, driving a return to non-cyclical market leadership and a recovery in the growth vs. value ratio.

Consumer goods stocks enjoyed a spirited run at the end of 2015 and into 2016, but have largely consolidated that outperformance this year. However, the S&P packaged food (PF) index has bucked the trend, recently setting a new all-time relative performance high. Despite our preference for defensive groups, we are surprised by the resilience of the PF industry, and wary of its sustainability. To be sure, a surge in net earnings revisions suggests that analysts were behind the curve. However, positive profit revisions are not necessarily a sign of operating vitality, as they appear to be entirely driven by cost reductions rather than top-line strength: packaged food sales growth is contracting. PF ROE has deteriorated on the back of revenue contraction, diverging negatively from the relative valuation expansion. Typically, a sustained multiple increase can only occur within the context of a rising ROE, given the latter's direct impact on profit growth. Relative valuations may reflect an M&A premium rather than superior operating performance. Both the value and volume of deals accelerated aggressively in 2015. But 2016 has seen a sharp drop in the value of announced deals, warning that valuations may get squeezed unless growth prospects improve. We are underweight this group. The ticker symbols for the stocks in this index are: BLBG: S5PACK - MDLZ, KHC, GIS, CAG, TSN, K, MJN, SJM, HSY, MKC, CPB, HRL.VAR. bca.uses_in_2016_05_27_001_c1 bca.uses_in_2016_05_27_001_c1